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House Price Trend in Italy’s Top Resorts

The surveys conducted by Nomisma and F.I.M.A.A. (the largest Italian Realtors association) show that Italy’s tourist property market maintains a substantial stability in last two years, following a significant growth in the period 2001 to 2008.Comparing the historical series of house average prices for main Italy’s sea and mountain resorts, we notice a smoother trend for the sea resorts, with an overall increase of 62% in years 2000 to 2008 and values of growth between a minimum of 2% in 2008 and a maximum of 9% in 2003. In the same period (2000 to 2008) the curve for non-sea resorts is more nervous: it shows an overall growth in the house average price of 51%, with a pick of 9.8% in 2004 and a minimum of 2.1% in 2008. After 2008, prices begin a slight decrease, more pronounced for sea resorts (-06% for sea resorts, -0,1% for non-sea resorts). We can say then that Italian tourist property market prices hold up the impact of the world crisis, as well as the national property market.The F.I.M.A.A. surveys rank the ten sea and mountain resorts with the highest prices for best houses: i.e. they consider the average of highest sale prices observed (of course, the maximum prices can be considerably higher than the average). There are some interesting divergences between the group of top sea resorts and the top mountain resorts.The group of the best sea resorts shows a low mobility, featuring a list of only twelve localities which appear in the top ten ranking during years 2006 to 2010. Santa Margherita Ligure and Porto Cervo are competing for the supremacy, with two first positions each, while Campania resorts (Capri and Positano) boast the strongest price growth (round 14 % and 11%): Capri gains first place in 2010, with 13,100 Euros/SQM. The resort of Fregene, a favourite with Romans VIPs, is declining, leaving the top ten ranking in 2009 and 2010. Tuscany resorts (Forte dei Marmi and Viareggio) are ascending instead. Notice that the price variation refers to the price of the most expensive houses: i.e. the average of the highest prices observed.The low increases (in some cases decreases) are indicative of the market tendency to reduce the excessive prices achieved. Take Porto Cervo as an example: the average price of best houses was 13,500 Euros/SQM in 2007 (when Porto Cervo was number one), while in 2010 we find a price of 12,000 Euros/SQM. Really, the average of the twelve sea resorts has not substantially changed in 2010 (10,325) with respect to 2006 (10,225). The list of the twelve resorts is reported below, with the average position referred to the whole period 2006-2010 and the average price observed in 2010 for the best houses. Portofino, probably because of the very few property transactions, is not among the localities monitored by F.I.M.A.A.Top sea resorts (2006 to 2010).

Santa Margherita Ligure (Liguria): 1.8 – 12,500 Euros/SQM
Porto Cervo (Sardinia): 2.4 – 12,000 Euros/SQM
Forte dei Marmi (Tuscany): 2.6 – 13,000 Euros/SQM
Capri (Campania): 3.2 – 13,100 Euros/SQM
Alassio (Liguria): 5.6 – 9,200 Euros/SQM
Positano (Campania): 6.8 – 10,300 Euros/SQM
Porto Rotondo (Sardinia): 8 – 8,700 Euros/SQM
Viareggio(Tuscany): 8 – 9,500 Euros/SQM
Sestri Levante (Liguria): 9.2 – 9,000 Euros/SQM
Anacapri (Campania): 9.2 – 9,400 Euros/SQM
Fregene (Lazio): 10 – 8,200 Euros/SQM
Cinque Terre (Liguria): 10.4 – 9,000 Euros/SQMThe group of mountain resorts appears to be more dynamic. In fact, we find 17 localities which enter at least once in the yearly top ten ranking. Really, the top of the ranking remains well stable, showing constantly the same resorts at the first three positions: Cortina d’Ampezzo, Madonna di Campiglio and Courmayeur. Cortina d’Ampezzo is by far the winner, resulting every year the locality with maximum house price among both the sea and mountains resorts, featuring a price of 19,000 Euros/SQM in 2010. But in the lower part of ranking, things go differently. In fact, we see the strong decline of Piedmont resorts Sestriere and Bardonecchia, which had probably benefited from the 2006 Turin Winter Olympic Games. They shift from 5th and 7th place in 2006 to 18th and 17th in 2010, with a decrease in the best house price of 27.55% and 11.44% respectively.The performance of Cervinia is similar: it exits the top ten ranking in 2009 and 2010, moving from 6,030 Euros /SQM to 5,000 Euros in 2010. San Martino di Castrozza, Gressoney-Saint-Jean, Canazei and Moena are the ascending resorts: all these were out of top ten ranking in 2006 and have entered the top ten only in 2009 or 2010. Gressoney-Saint-Jean achieved a price increase of 27.95%, bringing on a par with the twin village Gressoney La-Trinite’. Ortisei, San Martino di Castrozza and Moena achieve the best performance, with a price increase greater than 40%, and confirm the great attraction of Dolomites. Overall, the average price of best houses in the mountain resorts group is lower than in the sea resorts group (8,015 Euros/SQM vs. 10,325), but the increase 2006 to 2010 is far higher (17.68% vs. 0.97%).Top mountain resorts (2006 to 2010).

Cortina d’Ampezzo (Trentino Alto Adige): 1 – 19,000 Euros/SQM
Madonna di Campiglio (Trentino Alto Adige): 2 – 13,000 Euros/SQM
Courmayeur (Valle d’Aosta): 3 – 10,800 Euros/SQM
Corvara (Trentino Alto Adige): 4.6 – 9,000 Euros/SQM
Madesimo (Lombardia): 6.6 – 7,070 Euros/SQM
Gressoney L.T. (Valle d’Aosta): 8.6 – 6,500 Euros/SQM
Ortisei (Trentino Alto Adige): 9.2 – 9,000 Euros/SQM
Sestriere (Piedmont): 9.4 – 5,000 Euros/SQM
Bardonecchia (Piedmont): 11 – 5,500 Euros/SQM
Selva di Val Gardena (Trentino Alto Adige): 11.2 – 6,269 Euros/SQM
Champoluc (Valle d’Aosta): 11.4 – 6,000 Euros/SQM
San Martino di Castrozza (Trentino Alto Adige): 11.8 – 8,000 Euros/SQM
Cervinia (Valle d’Aosta): 12 – 5,000 Euros/SQM
Bormio (Lombardia): 12.2 – 6,130 Euros/SQM
Gressoney S.G. (Valle d’Aosta): 13.2 – 6,500 Euros/SQM
Canazei (Valle d’Aosta): 13.2 – 7,000 Euros/SQM
Moena (Trentino Alto Adige): 16.2 – 6,500 Euros/SQMBehind the top resorts, one of the best performances among the sea localities, is realized by Punta Marina, the small town in the Municipality of Ravenna, which achieved an increase of nearly 28% in the price of the best houses, following the similar growth already realized by Marina di Ravenna. These resorts are considered not only for holidays, but also as an alternative residence to the near town of Ravenna.
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5 Clever Finance Tricks for Large Purchases

Big purchases like boats, homes, and cars are not just for the rich. Instead, if people learn how to save and finance such purchases, it is possible to afford luxury. Really, people need to be focused on their goals to find the best deals and figure out how to finance this purchase. The following are some tips for how to buy such items.

Look for 0% Finance Options

0% finance means that people will not have to pay interest on a loan for quite some time. This helps one buy everything from cars to boats. The low monthly payments and 0% interest makes big ticket purchases more attainable. This is why it is important to not only look to see how long the 0% interest lasts but how much the rate will go up upon expiration. There are specific 0% car finance options available from many dealerships.

Check Dealerships and Businesses for Sales and Promotions

Often, dealerships and businesses will have sales and promotions. Another great way to finance a bit ticket item like a new boat or piece of machinery is to take advantage of such deals. This could mean no down payment will be needed, that mail-in rebates could save people hundreds of dollars, and there will be price cuts as the seasons or weather change. Buying a boat during the winter is smart since they are used far less than in the summer.

Compare Area Rates and Negotiate

New cars are sold in a number of places. This is why it is important to look at the going rate for a vehicle and to see which dealership has the lowest price. You can always use the given Blue Book amount plus local deals and promotions to negotiate better deals. After all, a dealer wants business. This is why educated shoppers can grab great deals if they know that the market looks like.

Consolidate Debts

One of the best ways to afford a big purchase is to apply for a consolidation loan. Thus, old debts are paid off, monthly bills are lower, and people have a better chance at affording finance options on big ticket items. This not only means lower monthly payments but also means people will have to pay fewer interest rates, too.

Use Direct Transfers

When saving for a big purchase, be smart about saving money. Often, one can direct a certain percentage of his or her income to be automatically placed into a savings account. This means that one can save without having to put much effort into it. Smaller options, too, can help: adding a change jar at the office and at home and using coupons. Every little bit counts when trying to invest in a big purchase like a car, boat

Augmenting the Marketing Competencies Can Help Pave the Path to Senior Management Roles

Climbing the success ladder and standing atop the management hierarchy is every professional’s dream. If you are too a working professional, don’t you aspire to be one among the senior management one day? Don’t you want to be on the other side of the table – commanding, leading from the top, and setting an example for many to follow? It’s not easy definitely; getting there requires immaculate efforts, and of course, the requisite skills.One among such most vital skills is marketing. Does not sound very common when it comes to senior management roles, right? But yes, it’s a skill that’s highly valued by employers today across organisations. It is, in fact, one of the pivotal competencies of a strong senior manager. We, at Times TSW, will help you explore why and how marketing skills form an inevitable trait for senior management roles, in this article below.Marketing Skills Form the Core of the Senior Management’s ResponsibilitiesIf you thought that marketing is a task restricted to the creative marketing department of your organisation, it’s time to rethink. Competition in the corporate world has brought marketing competencies right to the lap of every employee therein. And, once you start working on augmenting them, you’d soon start treading the path of success.This is because managers must know how to promote their specific product/idea in the market amid cut-throat competition. For this, they need to polish some of the basic marketing competencies such as:Effective communication
Communication is the lifeblood of a team lead/manager. That’s common knowledge. But it shouldn’t just be restricted to interpersonal or in-house communication. Marketing is a type of professional communication that happens between organisations (B2B), as well as with potential and existing customers (B2C). If you exactly know how to market your service idea outside the four walls of your enterprise, you’d be doing immense good to the latter as well as to yourself.Out-of-the-box approaches
What’s the most impactful quality of a senior manager? Their ability to think out of the box for the most trivial or critical issues at hand; to offer creative solutions when needed. Marketing skills require you to develop analytical thinking towards project goals and requirements and present innovative ways to achieve them, both to your team as well as your customers.Keeping pace with technology
Technological changes have seeped into every phase of work functions today. You may be part of any domain in your organisation, be it IT, marketing, finance, HR, or any other, you do need to adapt yourself to fast-paced changes all along so as to surpass the competition.Moreover, you need to keep an eye open for cues all along. For instance, keep a check if the traditional means of advertising the project idea are failing to attain desired results? See if digital marketing is the new trend in the market that can put across your message more effectively? Figure out and work on your marketing strategies in accordance with changing technologies.Efficient collaboration
Marketing competencies also involve effective coordination with other departments of the organisation as you work on your product. This may require you to sit with the design team to prepare your product design/logo for promotion, or spending time with the research team to analyse consumer survey data.Since all of these activities form a part of marketing, it’s a good idea to have a working knowledge of all these essential skills so as to qualify for senior management roles.How Can Executive Education Help?Marketing is the backbone of any company today. Your product literally has no value until it’s promoted effectively in the market. And this is exactly why each department needs to possess marketing skills to stay in and beat the competition.To help the ambitious professionals of the 21st-century sharpen their marketing skills and make their way to the senior management roles, the prestigious IIM Kozhikode has introduced its Executive Post Graduate Certificate in Marketing Management (EPGCMM) programme. The one-year Interactive Learning course is aimed at providing specialised marketing management training to executives, helping them grow into senior management positions in their respective organisations. The Executive Post Graduate Certificate in Marketing Management (EPGCMM) programme can be attended in any of the Times TSW centres across India, and the sessions are delivered live via a technology platform by none other but the senior faculty from IIM Kozhikode. So come and join the EPGCMM programme to augment your marketing skills and rise as the best in the field.

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